Inkbox is a temporary tattoo brand, providing unique ways to experiment with body art without the lifelong commitment of traditional tattoos. The Summer 2025 campaign celebrates spontaneity – capturing vibrant, in-the-moment vignettes of a carefree day in the city.
Inkbox is a temporary tattoo brand, providing unique ways to experiment with body art without the lifelong commitment of traditional tattoos. The Summer 2025 campaign celebrates spontaneity – capturing vibrant, in-the-moment vignettes of a carefree day in the city.
The best summer days don’t follow a plan, they unfold. A quick bite turns into a new destination, a chance encounter leads to an unexpected adventure. Before you know it, it’s midnight and what started as nothing became everything. This is summer at its best – unpredictable, electric, and unforgettable.
Most of the cinematic vignettes were shot handheld for that POV style, bringing the spontaneous, carefree energy and warmth of summer.
Most of the cinematic vignettes were shot handheld for that POV style, bringing the spontaneous, carefree energy and warmth of summer.
Most of the cinematic vignettes were shot handheld for that POV style, bringing the spontaneous, carefree energy and warmth of summer.
Campaign creative credits:
Creative Director: Becca McFarlane
Art Director: Hyeona Kim
Directors: Sunny Lee & Jacqueline Davis – Sacred Pact
Director of Photography: Maddy Talias
Photographer: Elena Mudd
Line Producer: Sally Khim
Stylist: Chanti Walker
MUA: Tatiana Sada
Talent: Tayla Louie, Sophia Parola, Addie Heck, Chris King